
1. Understand the Market
Southwest Florida’s real estate market is unique — driven by seasonal demand, waterfront desirability, and lifestyle appeal. Understanding local trends helps you price and prepare effectively.
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2. Choose the Right Realtor®
Work with a Realtor® who knows the local market, understands your goals, and has a proven marketing plan. A professional will guide you through pricing, negotiations, and every step to closing.
3. Set the Right Price
Your agent will prepare a comparative market analysis (CMA) to help you list strategically. The right price attracts buyers quickly while maximizing your return.
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4. Prepare Your Home to Sell
First impressions matter. Declutter, deep clean, and make small repairs. Consider professional staging or simple updates like fresh paint, landscaping, or modern fixtures to increase appeal.
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5. Professional Photography & Marketing
High-quality photos, virtual tours, and compelling descriptions are essential. Your home will be marketed through MLS, social media, print, open houses, and Peacock Premier Properties’ exclusive channels.
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6. Showings & Feedback
Be flexible with showings and maintain a “show-ready” home. Gather and review feedback from buyers and agents to adjust strategy as needed.
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7. Reviewing Offers
Your agent will present and explain each offer. Evaluate more than just price — consider contingencies, financing, closing timelines, and buyer motivation.
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8. Inspections & Appraisal
Buyers may request inspections or repairs. Stay proactive and work with your Realtor® to negotiate fairly while keeping your sale on track.
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9. Closing Process
The title company coordinates the final steps: verifying title, preparing documents, and scheduling closing. You’ll sign documents and transfer ownership — congratulations!
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10. After the Sale
Forward mail, cancel utilities, and leave necessary keys or manuals for the buyer.
Take pride — you’ve successfully sold your Southwest Florida property!